If you’re looking for a different way to plan for your future—one that meets you exactly where you are—you’re in the right place.
But the outdated business models and high account minimums of large investment firms can feel less “made for real life” and more “made for the few.”
A strong financial future shouldn’t feel so out of reach.
That’s why we provide fully remote, fee-only, fiduciary financial planning for individuals and families at all wealth levels. We deliver transparent, personalized financial guidance you can trust—wherever life takes you.
At Zero Day Capital, we believe everyone deserves access to high-quality financial Planning.
I started Zero Day Capital with a single goal in mind: to build the most trusted, tech-enabled fiduciary advisory firm—one that breaks down traditional barriers, delivers a deeply personalized experience, and serves clients at every step of their financial journey.
Meet Travis Salley, Ph.D.
Founder & CEO of Zero Day Capital
With over 100 years of combined experience, over 200 families served, and over $50 million in assets managed, the team at Zero Day Capital is ready to help you build a strong financial future, no matter where you are on your financial journey.
Meet Our Advisors
Our advisors are located across the country and bring a wide range of professional experiences to every client relationship.
We continually refine our expertise to stay ahead of industry trends, ensuring our clients receive the most informed and reliable financial guidance available.
Expertise
As a fee-only, SEC-registered investment advisor, we operate under a fiduciary duty, meaning we’re legally and ethically bound to put your interests first.
And with 24/7 online access to your accounts and financial plan, you always know how your money is working for you.
Transparency
We believe great financial guidance should be available to everyone. That’s why we're fully remote—no offices, no bank visits, and no big-bank account minimums.
Our online-first approach makes it easy to get professional financial planning wherever you are, at any stage of your journey.
Accessibility
But what sets us apart?
Zero Day Capital is leading the way in modern financial planning.
New York
Stu
“Our taxes and investments accounts were incredibly complicated. Zero Day made everything so easy. We're glad we can manage our taxes and investments all in one place!”
Washington, D.C.
Cainon
"Travis has always made himself available to me anytime I had a question. I really appreciated having access to an advisor anytime."
South Carolina
Linda
“My advisor helped us plan for our retirement, manage our taxes, and figure out our estate plan. They always make time for our questions, no matter how small.”
Take a Look at What Our Clients Have to Say...
South Carolina
Linda
“My advisor helped us plan for our retirement, manage our taxes, and figure out our estate plan. They always make time for our questions, no matter how small.”
Washington, D.C.
Cainon
"Travis has always made himself available to me anytime I had a question. I really appreciated having access to an advisor anytime."
New York
Stu
“Our taxes and investments accounts were incredibly complicated. Zero Day made everything so easy. We're glad we can manage our taxes and investments all in one place!”
Here’s an overview of the Zero Day Capital experience.
Curious about how it all works?
We’ll start with a free, no-obligation call to learn about your goals, concerns, and current financial picture. You’ll have the chance to have all your questions answered and see if we’re a fit.
Discovery Call
After the call, we’ll review your income, assets, investments, and more. You’ll receive a high-level overview of potential gaps or opportunities and how Zero Day Financial can help.
Financial Assessment
Once we agree to work together, we’ll build a financial plan tailored to your needs and goals. We’ll cover core areas like investments, retirement, taxes, insurance, and estate planning.
Tailored Strategy
We’ll continually monitor your portfolio and adjust as needed, regularly meeting to keep you on track through life’s changes. For full transparency, you’ll have digital access to your plan 24/7.
Ongoing Guidance
FAQs
Learn more about the financial advising industry and how Zero Day Capital is different.
Have questions? You're not alone!
Frequently Asked Questions
Financial planning is the process of organizing your finances and investments to help you reach your short- and long-term financial goals.
It typically involves understanding your income, expenses, savings, investments, taxes, insurance, and goals, then creating a coordinated strategy to manage them over time.
Financial planning is for anyone who wants to be intentional about their money and financial goals, regardless of income or net worth.
Whether you’re early in your career, managing growing responsibilities, preparing for retirement, or navigating life changes, financial planning helps provide structure and direction.
A financial advisor helps clients organize their finances, understand investment options, and make informed financial decisions aligned with their short- and long-term goals.
At Zero Day Capital, our advisors help with financial planning, investment management, retirement planning, college planning, tax strategy, equity compensation guidance, estate planning, and more.
No. Anyone can benefit from working with a financial advisor, regardless of net worth.
While many advising firms require high account minimums, Zero Day Capital believes quality financial advice should be accessible to everyone. We offer financial planning with no account minimums, meaning you can get expert guidance at any stage of your financial journey.
A fiduciary financial advisor is legally required to act in your best interest.
Not all financial advisors are fiduciaries. Fiduciary advisors must put clients first, avoid conflicts of interest when possible, and fully disclose how they are compensated. This standard provides an added layer of trust and transparency for clients.
Financial advisors are paid in different ways, depending on their business model.
At Zero Day Financial, our pricing is simple and transparent. For clients who choose ongoing investment and portfolio management, we charge a percentage-based annual advisory fee based on the assets we manage.
For clients who want financial planning, retirement analysis, or ongoing advice without investment management, we offer flat-fee and subscription-based pricing options.